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Stationery Printing Services in UK
In the digital environment, the importance of good printed stationery has diminished somewhat in United Kingdom. That said, all important documents must be printed on your letterheads and whilst almost anything going out in the post or in packages ought to have your complimentary slips. Printed stationery gives integrity to the organisation.
The advent of better design software and available tools have let designers come with some very creative branding and befitting images as well as fonts. This creativity is matched quite well with the development of processes – be it digital or litho, most processes handle the designs with very little loss of the desired impact. Some corporate customers also print additional spot colours to ensure that the branding is not compromised. A4 (210mm x 297mm) has now become the norm for letterheads and DL (99mm x 210mm) for complimentary slips.
A quality laser offset is possibly the most popular paper choice when printing stationery with paper weights of 100gsm – 120gsm. In addition, there is an excellent choice of ‘designer’ papers, some with textures to uplift the stationery. Coloured material, often an ‘off-white’ or ivory is requested amongst all the other choices one can make. It’s more a matter of personal preference and what has been used historically by companies.
The finishing touches:
There is a wide array of finishing processes which could be added to the printing to uplift the document. Amongst these, foil blocking and die-stamping is quite popular.
In this digital environment where information flows electronically, the importance of good stationery has somewhat reduced, however, when printed, it mirrors the company’s values and ethos and therefore, like all printed marketing material equal thought is given to the printing of stationery. It perhaps is the first thing that a prospect sees or a new employee.
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